"Pioneer in mobile advertising in Latin America and the U.S. Hispanic market."
Adsmovil is the premium mobile platform advertising network with the greatest reach in Latin America and Hispanic audiences in the United States. It has overseas offices in Argentina, Mexico, Colombia and Brazil, as well as U.S. cities including Miami, Los Angeles, Chicago and New York.
Through innovative digital platforms, it develops mobile advertising solutions which improve interaction between brands and consumers. Thanks to its great ability to identify users by their demographic characteristics, by the mobile websites and apps they visit and the places they frequent, it provides differential solutions to advertisers.
Adsmovil combines its experience in technology, marketing and media with mobile advertising to tailor its services and solutions so that they satisfy its clients’ needs, while also offering a detailed profile of its consumers through advanced data analytics.
Since its foundation in 2010, this company has managed mobile campaigns for leading brands such as Coca-Cola, McDonalds, P&G, Unilever, Sprint and other Fortune 500 companies.
Adsmovil also has developed leading programmatic solutions:
Adsmovil launched the first U.S. Hispanic mobile ad exchange in partnership with Pubmatic. Adsmovil Hispanic mobile ad exchange enables scale for programmatic buying with over half a billion mobile impressions per month from over 500 premium Hispanic publishers.
Adsmovil launched the first mobile-only DSP in Latin America by partnering with Sizmek to provide an all-encompassing solution that supports mobile rich media, local content, local invoicing, as well as, advanced mobile specific segmentation that most web + mobile DSPs do not support effectively. Adsmovil DSP has become a strong and effective option for advertisers In Latin America trying to reach mobile users effectively and at a scale.
Adsmovil was created by the company’s current CEO, Alberto Pardo, who has more than 15 years of experience in the fields of Internet, mobile advertising, internet marketing, e-commerce, online marketing and business strategies in Latin America.
Alberto is President of the Colombian Chamber of e-commerce. He graduated from the Pontifical Xavierian University and has a Masters from St. Thomas Business College.
In addition, Adsmovil has five executives who lead operations in the different markets:
Andrew Polosky, Sales Manager in the USA
Leila Guimaraes, Country Manager in Brazil
Jesús Benítez, Country Manager in Mexico
Esteban Zubiaurre , Sales Director Argentina and Chile
Andrés Arias, SVP Product